Luxury watches

The best Breitling watches to buy in the UK

The Breitling most people should start with is the Chronomat 36 at £4,650, or the Superocean Heritage B20 at £6,500 for a bigger automatic diver. The Chronomat B01 42 (£7,750) is the in-house chronograph, and the AVI Ref. 765 1953 Re-Edition (£7,300) is the pilot's watch.

By The Watch Sorted desk · Updated 6 November 2026

A Breitling Navitimer chronograph on a brown leather strap

Photo: Torsten Bolten, CC BY-SA 3.0, via Wikimedia Commons (cropped)

Breitling models and UK prices

UK prices: Goldsmiths, 6 Nov 2026. Prices change; the dealer's page has today's.

Breitling Chronomat 36
36mm · Automatic
£4,650Goldsmiths, 6 Nov 2026
Breitling Superocean Heritage B20 42
42mm · Calibre B20, automatic
£6,500Goldsmiths, 6 Nov 2026
Breitling AVI Ref. 765 1953 Re-Edition
 
£7,300Goldsmiths, 6 Nov 2026
Breitling Chronomat B01 42, blue
42mm · Calibre B01
£7,750Goldsmiths, 6 Nov 2026
Breitling Navitimer
 
Price at the dealer
Breitling Superocean
 
Price at the dealer

Who Breitling suits

Breitling is an independent Swiss brand known for pilots' chronographs and bold sports watches. It suits someone who likes a substantial watch on the wrist and wants something less common than an Omega or a Tudor.

Which Breitling to choose

Chronomat 36: the smallest Chronomat, automatic, on the Rouleaux bracelet, £4,650; it is worn by men and women. Chronomat B01 42: the chronograph with Breitling's own B01 calibre, £7,750. Superocean Heritage B20: a 1950s-style diver on Breitling's B20 calibre, £6,500. AVI Ref. 765 1953 Re-Edition: a re-issue of a 1950s pilot's chronograph, £7,300.

The Navitimer, Breitling's best-known pilot's watch, and the modern Superocean weren't in our Goldsmiths read; they have search links here.

What to know before buying

  • Breitling sizes run large: the 42mm models wear big because of their bezels and lugs.
  • Watches with Breitling's own calibres (B01, B20) cost more than those with bought-in movements.
  • Ask the dealer for the warranty term on the model you choose.
  • Check whether the price is for a strap or the bracelet: bracelets usually cost more.

Servicing

A mechanical watch wants a full service every several years: it is taken apart, cleaned, re-oiled, regulated and pressure-tested. Use the brand's own service centre or a dealer that sends it there, ask for the current price list before you commit, and keep the paperwork with the watch: a service history helps if you ever sell it.

Chronographs such as the Chronomat B01 cost more to service than a three-hand diver.

Questions

What is the cheapest Breitling in the UK?

Of the models we read, the Chronomat 36 at £4,650 (Goldsmiths, 6 Nov 2026).

Is the Chronomat 36 a ladies' watch?

It is sold to both. At 36mm it suits slimmer wrists of any kind.

Breitling or Omega?

Omega is the safer all-rounder with more choice; Breitling is bolder and its chronographs are its strength. Try both on.

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